First Vera Pedro thinks about a solution for a problem she find. In case of gym towels, for example, most of gyms users use a white towel, or even a bath towel, in their daily workout.
These towels usually ends up at the floor, with dirt, sweat form others, and becoming a really nightmare in therms of hygiene. Also does not work when used in gym bench falling down constantly.
Then Vera Ped starts doing mental drawings of what can be a solution for the problem. After thinking about this product she designed a towel that can solve all the problems and also will improve the experience of workout activities by adding a few more features to it.